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Recent Tech SEO Work

Examples of ecommerce & technical SEO work that I have recently completed.

currys uk 

Currys.co.uk

Currys is one of the largest electrical retailers in the UK and they have over 20 million indexed pages. The site is built on salesforce and encorporates all of the latest ecommerce design principles. I supported the migration of specific site sections. This involved consultative work packages that were delivered to development teams to ensure that tech SEO best practice was a priority in their development cycle.

  • Technical SEO Migration to Salesforce
  • Technical Audits
  • Rendering Analysis
  • Crawl Budget Optimisation

LeChameau.com

Le Chameau are a high end shoe retailer operating across Europe. I provided consultancy support on multi-language / HREFLANG best practice. I also provided them with a technical SEO roadmap for 2024 which included indexation, international, crawling, performance, rendering and many other on-page and tech areas.

  • HREFLANG Best practice
  • Multi-region Indexation
  • XML Sitemap Auditing
  • Pagination Analysis
le chameau 
clarks shoes

Clarks.co.uk

Clarks are a world renowned international shoe retailer, my remit was to undertake a fullscale technical audit to win business in the form of ongoing technical SEO support for the VML agency. They had recently undertaken a migration and it was my task to present solutions for recent ranking decreases / loss of traffic.

  • Migration Follow up & Analysis
  • Indexation Opportunities
  • International Best Practice
  • Performance Wins (Core Web Vitals)

Hilton.com

While not strictly ecommerce, the site has a very large inventory of hotel locations worldwide and operates in a similar capacity with filtering / facets and site structure. My role was to monitor and suggest technical SEO fixes for the UK / European markets working with the wider US team.

  • Provide tech recommendations for EU Markets
  • Create Category Optimised Copy Blocks
  • Support on EU Hotel Specific Legislation
  • Audit Site Sections for Quick Tech Wins
hilton hotels 
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